“Non posso, ho danza” is a brand that has always sought a deep understanding with its following: of tastes, style and passion. It is difficult to simply call "customers" and not rather "friends", the many who have bonded with us with a spontaneous and constant loyalty over time. Some were already "old acquaintances", all with that empathetic passion for dance, which it is an eternal glue of souls. Others have gradually become part of this "Great Company", perhaps not so imaginary, as we define it, and have remained. We like to think of the loyalty of our audience as a value to be "held dear", to be rewarded and shared with new people.